Sunrise Children's Services

Embracing Salesforce for a Brighter Future

Sunrise Children's Services is a nonprofit organization that has been providing care and hope through Christ-centered ministries for children and families for over 154 years. They provide therapeutic foster care, residential therapeutic treatment, and community-based services across Kentucky. Their family services program is licensed by the Commonwealth of Kentucky as a Behavioural Health Services Organization (BHSO).

Sunrise is a home for children who have been abused and neglected — children whose lives have been scarred by unspeakable physical, sexual, and emotional abuse — and who have been removed from their homes. The goal of each Sunrise team member each day is to provide a place of refuge, of hope, of love, and of healing to these children whose lives have been devastated. For these children, Sunrise is a place where they can begin to feel safe, a place where they encounter adults who give unconditional love, and a place where they can begin to learn that the world can be a good place.

“The Passion Fruit team offered a level of expertise that our non-profit organization needed. They possess the heart of a teacher and walked through each process with incredible clarity. Their process, from start to finish ensured a successful transition from a decade-old database into Salesforce. They were always communicating making sure that no stone was left unturned. Their work will maximize our community impact and will translate into saved lives. THANK YOU, Passion Fruit team. Amazing work!”
Jake Pelfrey, Senior Advancement Director

The Challenge

Sunrise Children’s Services was looking for help to migrate from Raiser’s Edge and Mailchimp to Salesforce NPSP and Pardot. The move came as a particular challenge as Sunrise has an active history from 1869, and had used Raiser’s Edge for over 20 years. Looking for a change, Sunrise had the opportunity to step back, review data cleanliness and consolidate its processes, ensuring that more of its valuable time could be directed at providing care to as many children as possible.

It was important for Sunrise to work with a partner who shared their core values and could manage the migration and implementation of Salesforce but also provide ongoing support as needed post-implementation.

Some of the main priorities they had for their new system were ease of use, being able to quickly generate acknowledgment letters for donors, and being able to pull reports while having confidence in the quality of the data.

The Solution

Recognizing the urgent need for improved data management and realizing the transformative potential of Salesforce, Sunrise Children's Services turned to Passion Fruit Partners for their expertise. Passion Fruit Partners, a leading provider of migrations, implementations, and managed services for nonprofits, offered the perfect blend of technical prowess and a deep understanding of the nonprofit sector.

In partnership with Passion Fruit Partners, Sunrise was able to migrate from Raiser’s Edge and MailChimp to the Salesforce Nonprofit Success Pack along with Pardot. Passion Fruit worked alongside the Sunrise team to review their data from different sources, consolidate, cleanse, and migrate it into Salesforce, providing Sunrise with the clean data and accurate reporting they had been looking for.

To allow Sunrise to easily set up donation forms on their website and collect real-time donations into Salesforce, iDonate was integrated with Salesforce. The requirement for batch generation of Acknowledgment Letters was met by leveraging Nintex Document Generation, which enabled Sunrise to generate personalized letters with the click of a button.

Following the successful migration and implementation project, Sunrise continues to work with Passion Fruit’s Managed Services offerings, ensuring they get the support and guidance they need when they need it.

As a result of the move to Salesforce, the Sunrise team is able to focus on what matters most - providing love and safety for the children of Kentucky while they transition into their forever homes.

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